{"id":387563,"date":"2026-10-29T09:54:01","date_gmt":"2026-10-29T08:54:01","guid":{"rendered":"https:\/\/www.jean-rousseau.com\/?p=387563"},"modified":"2026-10-29T10:24:56","modified_gmt":"2026-10-29T09:24:56","slug":"blancpain-blog-x-jean-rousseau-a-nato-strap-created-by-enthusiasts-for-enthusiasts","status":"publish","type":"post","link":"https:\/\/www.jean-rousseau.com\/fr\/blancpain-blog-x-jean-rousseau-a-nato-strap-created-by-enthusiasts-for-enthusiasts\/","title":{"rendered":"Blancpain Blog x Jean Rousseau : un bracelet NATO cr\u00e9\u00e9 par des passionn\u00e9s, pour des passionn\u00e9s"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_column_text css=\u00a0\u00bb\u00a0\u00bb]Ce bracelet NATO en caoutchouc r\u00e9sistant \u00e0 l\u2019eau est propos\u00e9 dans cinq coloris et deux configurations. Chaque collectionneur peut ainsi choisir la combinaison qui correspond le mieux \u00e0 sa montre et \u00e0 ses pr\u00e9f\u00e9rences.<\/p>\n<p>Le projet a pris forme au fil de plusieurs mois d\u2019\u00e9changes, de d\u00e9veloppement et de prototypage, avec l\u2019objectif de cr\u00e9er un bracelet r\u00e9pondant parfaitement aux attentes des propri\u00e9taires de Blancpain. Pour revenir sur la naissance de cette collaboration, les choix effectu\u00e9s au cours de son d\u00e9veloppement et les diff\u00e9rentes \u00e9tapes du projet, nous avons rencontr\u00e9 Henrik, fondateur de Blancpain Blog.[\/vc_column_text][vc_images_carousel images=\u00a0\u00bb387572,387593,387600,387579,387586&Prime; img_size=\u00a0\u00bbfull\u00a0\u00bb autoplay=\u00a0\u00bbyes\u00a0\u00bb wrap=\u00a0\u00bbyes\u00a0\u00bb css=\u00a0\u00bb\u00a0\u00bb][vc_column_text css=\u00a0\u00bb\u00a0\u00bb]<\/p>\n<h3>Avant d\u2019\u00e9voquer la collaboration elle-m\u00eame, pouvez-vous nous raconter comment est n\u00e9e votre passion pour Blancpain et ce qui vous a conduit \u00e0 cr\u00e9er le Blancpain Blog ?<\/h3>\n<p><em>J\u2019ai achet\u00e9 ma premi\u00e8re montre Blancpain en 1999, puis une seconde la m\u00eame ann\u00e9e. D\u00e8s le d\u00e9part, ce qui a retenu mon attention, avant de devenir une v\u00e9ritable passion, c\u2019\u00e9tait le soin extr\u00eame apport\u00e9 par Blancpain \u00e0 chaque d\u00e9tail de ses montres, ainsi qu\u2019un langage esth\u00e9tique auquel je me suis imm\u00e9diatement identifi\u00e9. L\u2019id\u00e9e du blog est n\u00e9e lorsque j\u2019ai quitt\u00e9 mon pr\u00e9c\u00e9dent m\u00e9tier et que j\u2019ai eu davantage de temps pour partager cette passion. Mon objectif \u00e9tait de cr\u00e9er une ressource compl\u00e8te et utile pour les amateurs de montres int\u00e9ress\u00e9s par la marque.<\/em><\/p>\n<h3>Comment l\u2019id\u00e9e de cette collaboration avec Jean Rousseau est-elle n\u00e9e ?<\/h3>\n<p><em>Pour \u00eatre honn\u00eate, l\u2019id\u00e9e de cette collaboration est d\u2019abord venue de Jean Rousseau, qui avait d\u00e9j\u00e0 travaill\u00e9 avec diff\u00e9rentes communaut\u00e9s de collectionneurs. Comme nous nous connaissions depuis quelque temps et que j\u2019avais d\u00e9j\u00e0 pr\u00e9sent\u00e9 les bracelets Jean Rousseau sur le blog, j\u2019ai imm\u00e9diatement \u00e9t\u00e9 enthousiasm\u00e9 par l\u2019id\u00e9e de d\u00e9velopper un bracelet de grande qualit\u00e9 pour la communaut\u00e9 grandissante des passionn\u00e9s de Blancpain.<\/em><\/p>\n<h3>Lors du d\u00e9veloppement d\u2019un bracelet destin\u00e9 aux passionn\u00e9s de Blancpain, quelles \u00e9taient les attentes les plus importantes \u00e0 satisfaire ?<\/h3>\n<p><em>Les collectionneurs de Blancpain peuvent avoir des go\u00fbts et des pr\u00e9f\u00e9rences vari\u00e9s, mais ils partagent tous une m\u00eame appr\u00e9ciation pour l\u2019excellence d\u2019ex\u00e9cution des montres de la marque. Le bracelet devait donc \u00eatre \u00e0 la hauteur de cette qualit\u00e9 et de cette personnalit\u00e9, aussi bien sur le plan esth\u00e9tique que dans les sensations au porter.<\/em><\/p>\n<h3>Pourquoi le format NATO s\u2019est-il impos\u00e9 comme le point de d\u00e9part naturel de ce projet ?<\/h3>\n<p><em>Je dois reconna\u00eetre qu\u2019il y avait une part de pr\u00e9f\u00e9rence personnelle de ma part. J\u2019appr\u00e9cie les bracelets NATO de Jean Rousseau depuis que je les ai d\u00e9couverts il y a plusieurs ann\u00e9es et je les consid\u00e8re comme une r\u00e9f\u00e9rence dans leur cat\u00e9gorie. Un autre \u00e9l\u00e9ment a \u00e9galement pes\u00e9 dans la balance : Blancpain a introduit ce type de bracelet dans l\u2019univers de la haute horlogerie en 2013 avec la Bathyscaphe, puis peu apr\u00e8s sur la Fifty Fathoms classique. Le bracelet NATO est donc devenu une option tout \u00e0 fait naturelle pour les montres de plong\u00e9e Blancpain.<\/em><\/p>\n<h3>D\u00e8s le d\u00e9but du projet, quels objectifs vous \u00eates-vous fix\u00e9s concernant le design et la r\u00e9alisation du bracelet ?<\/h3>\n<p><em>Comme je l\u2019ai mentionn\u00e9, l\u2019apparence et les sensations devaient \u00eatre \u00e0 la hauteur de la qualit\u00e9 exceptionnelle des montres. Nous avons choisi de nous concentrer sur les Fifty Fathoms et les Bathyscaphe et, puisqu\u2019il s\u2019agit de montres de plong\u00e9e, le bracelet devait \u00eatre non seulement r\u00e9sistant \u00e0 l\u2019eau, mais aussi permettre le port de la montre par-dessus une combinaison de plong\u00e9e. Enfin, il fallait proposer quelque chose de nouveau, qui n\u2019existait pas d\u00e9j\u00e0 sur le march\u00e9. C\u2019est ainsi qu\u2019est n\u00e9e l\u2019id\u00e9e du bracelet NATO en caoutchouc.<\/em><\/p>\n<h3>Les bracelets sont propos\u00e9s dans plusieurs coloris et dimensions adapt\u00e9es aux mod\u00e8les de la collection Fifty Fathoms. Comment ces choix ont-ils \u00e9t\u00e9 d\u00e9finis ?<\/h3>\n<p><em>Au d\u00e9but du projet, nous nous sommes concentr\u00e9s sur les mod\u00e8les Fifty Fathoms et Bathyscaphe utilisant des largeurs d\u2019entre-cornes atypiques, car il existe tr\u00e8s peu d\u2019alternatives, voire aucune, en 21,5 mm et 23 mm. Ces deux dimensions couvrent d\u00e9j\u00e0 un grand nombre de r\u00e9f\u00e9rences. En ajoutant une version de 20 mm, ce nouveau NATO devient compatible avec presque toutes les Fifty Fathoms et Bathyscaphe. Et le choix parmi cinq superbes coloris, parfaitement adapt\u00e9s \u00e0 diff\u00e9rents mod\u00e8les de ces collections, constitue v\u00e9ritablement la touche finale.<\/em><\/p>\n<h3>Y a-t-il un d\u00e9tail particulier du bracelet que les passionn\u00e9s de Blancpain appr\u00e9cieront tout sp\u00e9cialement ?<\/h3>\n<p><em>Le fait de proposer le bracelet dans deux configurations diff\u00e9rentes est, selon moi, un \u00e9l\u00e9ment essentiel : soit dans le respect des sp\u00e9cifications de la boucle ardillon d\u2019origine Blancpain, soit selon le style traditionnel de Jean Rousseau. Concernant le bracelet lui-m\u00eame, je pense que la texture du caoutchouc rappelle le c\u00e9l\u00e8bre bracelet en toile de voile (\u00ab\u00a0sailcloth\u00a0\u00bb) de Blancpain, un autre concept introduit par la marque en 2007. D\u2019une certaine mani\u00e8re, ce bracelet issu de la collaboration fusionne deux styles embl\u00e9matiques de bracelets de plong\u00e9e Blancpain tout en proposant quelque chose de totalement in\u00e9dit.<\/em><\/p>\n<h3>Apr\u00e8s avoir suivi le projet depuis les premi\u00e8res discussions jusqu\u2019au produit final, de quoi \u00eates-vous le plus fier aujourd\u2019hui ?<\/h3>\n<p><em>Lorsque j\u2019ai \u00e9voqu\u00e9 l\u2019id\u00e9e d\u2019un bracelet NATO en caoutchouc, personne ne savait vraiment si cela fonctionnerait, aussi bien sur le plan technique qu\u2019esth\u00e9tique. Je me souviens parfaitement de la r\u00e9ussite du premier prototype. Le r\u00e9sultat \u00e9tait enthousiasmant et, \u00e0 vrai dire, surprenant, aussi bien pour moi que pour les repr\u00e9sentants de Jean Rousseau. Voir une id\u00e9e peu conventionnelle se transformer en un produit abouti est quelque chose dont toutes les personnes impliqu\u00e9es peuvent \u00eatre fi\u00e8res.<\/em><\/p>\n<h3>Qu\u2019esp\u00e9rez-vous que les passionn\u00e9s de Blancpain retiendront de cette collaboration ?<\/h3>\n<p><em>Je sais que les propri\u00e9taires de Blancpain sont sensibles \u00e0 l\u2019excellence artisanale qui se cache derri\u00e8re leurs montres. J\u2019esp\u00e8re qu\u2019ils appr\u00e9cieront \u00e9galement ce bracelet, d\u00e9velopp\u00e9 exclusivement pour la communaut\u00e9 et sp\u00e9cialement con\u00e7u pour les Fifty Fathoms et les Bathyscaphe.<\/em><\/p>\n<p style=\"text-align: center;\"><strong>D\u00e9couvrez le projet sur <a href=\"https:\/\/blancpainblog.com\/news\/strap-options-3-the-jean-rousseau-x-blancpainblog-nato-strap\/\">Blancpain Blog<\/a><\/strong><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/jeanrousseauparis.typeform.com\/fifty-fathoms\"><strong>Soumettez votre demande en ligne<\/strong><\/a><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_column_text css=\u00a0\u00bb\u00a0\u00bb]Ce bracelet NATO en caoutchouc r\u00e9sistant \u00e0 l\u2019eau est propos\u00e9 dans cinq coloris et deux configurations. Chaque collectionneur peut ainsi choisir la combinaison qui correspond le mieux \u00e0 sa montre et \u00e0 ses pr\u00e9f\u00e9rences. Le projet a pris forme au fil de plusieurs mois d\u2019\u00e9changes, de d\u00e9veloppement et de prototypage, avec l\u2019objectif de cr\u00e9er [&hellip;]<\/p>\n","protected":false},"author":1795,"featured_media":387607,"comment_status":"closed","ping_status":"closed","sticky":true,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[247],"tags":[],"class_list":["post-387563","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classifiee-fr"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Blancpain Blog x Jean Rousseau : un bracelet NATO cr\u00e9\u00e9 par des passionn\u00e9s, pour des passionn\u00e9s - Maison Jean Rousseau<\/title>\n<meta name=\"description\" content=\"The collaboration between Blancpain Blog and Jean Rousseau brings together Jean Rousseau\u2019s expertise in fine watch straps and a community of Blancpain enthusiasts. The project offers a bespoke NATO strap programme exclusively for Blancpain Blog members and the connected Blancpain Facebook group. 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The project offers a bespoke NATO strap programme exclusively for Blancpain Blog members and the connected Blancpain Facebook group. It is designed for owners of the 40, 42 and 45 mm Fifty Fathoms, as well as the 38 and 43 mm Bathyscaphe.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.jean-rousseau.com\/fr\/blancpain-blog-x-jean-rousseau-a-nato-strap-created-by-enthusiasts-for-enthusiasts\/\" \/>\n<meta property=\"og:site_name\" content=\"Maison Jean Rousseau\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/JeanrousseauParis\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-10-29T08:54:01+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-29T09:24:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.jean-rousseau.com\/wp-content\/uploads\/2026\/10\/Article-Blancpain_Banniere-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"3300\" \/>\n\t<meta property=\"og:image:height\" content=\"1650\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Lilian Godefroy\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@jeanrousseaufr\" \/>\n<meta name=\"twitter:site\" content=\"@jeanrousseaufr\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lilian Godefroy\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.jean-rousseau.com\\\/fr\\\/blancpain-blog-x-jean-rousseau-a-nato-strap-created-by-enthusiasts-for-enthusiasts\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.jean-rousseau.com\\\/fr\\\/blancpain-blog-x-jean-rousseau-a-nato-strap-created-by-enthusiasts-for-enthusiasts\\\/\"},\"author\":{\"name\":\"Lilian Godefroy\",\"@id\":\"https:\\\/\\\/www.jean-rousseau.com\\\/#\\\/schema\\\/person\\\/a5015976b4f68f1be6077f41cf88317d\"},\"headline\":\"Blancpain Blog x Jean Rousseau : un bracelet NATO cr\u00e9\u00e9 par des passionn\u00e9s, pour des passionn\u00e9s\",\"datePublished\":\"2026-10-29T08:54:01+00:00\",\"dateModified\":\"2026-10-29T09:24:56+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.jean-rousseau.com\\\/fr\\\/blancpain-blog-x-jean-rousseau-a-nato-strap-created-by-enthusiasts-for-enthusiasts\\\/\"},\"wordCount\":1147,\"publisher\":{\"@id\":\"https:\\\/\\\/www.jean-rousseau.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.jean-rousseau.com\\\/fr\\\/blancpain-blog-x-jean-rousseau-a-nato-strap-created-by-enthusiasts-for-enthusiasts\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.jean-rousseau.com\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/Article-Blancpain_Banniere-scaled.jpg\",\"articleSection\":[\"Non classifi\u00e9(e)\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.jean-rousseau.com\\\/fr\\\/blancpain-blog-x-jean-rousseau-a-nato-strap-created-by-enthusiasts-for-enthusiasts\\\/\",\"url\":\"https:\\\/\\\/www.jean-rousseau.com\\\/fr\\\/blancpain-blog-x-jean-rousseau-a-nato-strap-created-by-enthusiasts-for-enthusiasts\\\/\",\"name\":\"Blancpain Blog x Jean Rousseau : un bracelet NATO cr\u00e9\u00e9 par des passionn\u00e9s, pour des passionn\u00e9s - Maison Jean Rousseau\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.jean-rousseau.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.jean-rousseau.com\\\/fr\\\/blancpain-blog-x-jean-rousseau-a-nato-strap-created-by-enthusiasts-for-enthusiasts\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.jean-rousseau.com\\\/fr\\\/blancpain-blog-x-jean-rousseau-a-nato-strap-created-by-enthusiasts-for-enthusiasts\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.jean-rousseau.com\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/Article-Blancpain_Banniere-scaled.jpg\",\"datePublished\":\"2026-10-29T08:54:01+00:00\",\"dateModified\":\"2026-10-29T09:24:56+00:00\",\"description\":\"The collaboration between Blancpain Blog and Jean Rousseau brings together Jean Rousseau\u2019s expertise in fine watch straps and a community of Blancpain enthusiasts. 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